Brasília
Milan
If the rule is not clear, it may not be followed
If the rule is not clear, it may not be followed.
Ana Sesso
Governance begins with culture — and culture is also written
Governance begins with culture. And culture is also written.
A poorly written contract can be costly
A poorly written contract can be costly. Thorough proofreading helps prevent language problems.
Compliance is not just about conduct: it is also about clear communication
Compliance is not just about conduct. It is also about clear, precise communication with no room for avoidable interpretations.
Your company has compliance policies, but do its written materials meet the same standard of rigor?
Consistent policies also need clear, precise and actionable communication.
Memes, posts, texts, short texts, long texts
Hello, dear reader. Do you like to write? Do you think your ability is limited to reading comics and shorter texts? Do not underestimate your literacy. Many people think writing is for talents of the stature of Dante, Cervantes, Shakespeare,…
Proofreading. After all, what is it?
Have you ever been curious enough to look up the definition of proofreading in a Portuguese-language dictionary? No? That is not a problem. We will help you. n feminine noun 1 a new, more detailed reading of a text; a…
To become an entrepreneur or not? That is the question.
When I began working as a proofreader, much of what we routinely see today did not exist. It was not that people or companies did not have money or capital to invest. It simply did not exist. It had not…
Spelling, grammar, connection, cohesion… all of this is proofreading.
Hello. Over the past few months, we have been in contact with you through this channel, our blog. The texts range from informative to more relaxed pieces, explaining how proofreading can take place. Often, the proofreader’s expectations are not fulfilled.…
Don’t forget cohesion!
When writing a text, one should always pay attention to the articulation and progression of ideas, in order to construct sentences, periods, and paragraphs that make sense in relation to one another and bring clarity and fluidity to the text.…